Keynote Speakers and NYT & USA Bestselling Authors

Victoria Alexander NY Times/USA Today
Bestselling Author

Rebecca York NY Times/USA Today
Bestselling Author

Angela Knight NY Times/USA Today
Bestselling Author

Aliyah Burke USA Today
Bestselling Author

Jami Brumfield New York Times
Bestselling Author

Lane Hart New York Times
Bestselling Author

Melissa Stevens New York Times
Bestselling Author


Las Vegas introduces the LINQ and HIGH ROLLER observation/ferris wheel!
Located at the heart of the world-famous Las Vegas Strip and just outside Harrah’s Casino Hotel, is the new 200,000 square foot, $550 million, open-air, high-energy marketplace of approximately 40 shops, restaurants and entertainment spots, anchored by the world’s tallest observation/ferris wheel; the ‘High Roller’, funded by Caesars Entertainment.
A first for The Strip, The LINQ is a pedestrian-friendly district with a true neighborhood vibe, and features approximately 40 unique retail, dining, nightlife and entertainment venues (70% restaurants and bars, 30% retail and entertainment).
Surrounded by approximately 10,000 hotel rooms, The LINQ is situated between Harrah’s Casino Hotel, The Quad Resort & Casino, and Flamingo Las Vegas, and directly facing Caesars Palace.
With an estimated 20.4 million visitors passing by this coveted space each year, the live entertainment and al fresco dining creates an energy unlike any other in Las Vegas.
* On The LINQ’s north side is an engaging guest walk from the ‘Carnaval Court’ outdoor plaza at Harrah’s Casino Hotel.
* The LINQ is a place you can go to in the morning and not end up leaving until 3am, between a blow-out bar, the High Roller ride, plenty of shopping, bowling, cupcakes, a Polaroid Museum, an Irish bar, F.A.M.E., live music, and more.
* Deciding who to lease the spaces to was consulted by Caruso, owner and operator of The Grove in Los Angeles and The Americana at Brand, which are two iconic shopping-slash-lifestyle centers in Southern California.
* F.A.M.E. downstairs is a really cool Asian night market with a new age twist and Asian food trucks, and on the second floor it’s a really cool space with a sushi lounge and bar, and they’re going to have DJs and live performances.
* Tilted Kilt has a nightlife option to it.
* Yardhouse is one of those places you can shut down – having a great conversation and a few beers with your buddies.
* Chayo has a lot of DJ components, and a mechanical bull.
* Brooklyn Bowl has a concert every night, which when the concert is over the area becomes a dance floor. Dance or bowl to the DJ spinning great music. This music venue holds a capacity of 2,000-plus concert goers, has eateries, 32 bowling lanes, a section to watch sports during the day, nightly live performances, and a nightclub area.
* Sprinkles Cupcakes, Flour & Barley, and many more.
* Behind the High Roller is 19 acres of parking; zoned to do events on – all kinds of festivals, outdoor fights, you name it.
* The LINQ was master-planned and designed by Washington D.C.-based firm David M. Schwarz Architects; the architect of record is Las Vegas-based Klai Juba Architects. Las Vegas-based W.A. Richardson Builders will serve as the project’s general contractor.
* Caruso Affiliated, nationally renowned for creating award-winning, open-air, retail destinations, including The Grove in Los Angeles, is the exclusive leasing agent, providing advisory services on the project development, and assisting with sponsorship procurement.
** The LINQ was designed to appeal to the region’s growing Gen X and Gen Y clientele – ages 21 to 46 – whose market share is estimated to grow to 52 percent of Las Vegas visitor spending by 2015.
* Caesars Entertainment officials estimate The LINQ has created 1,500 full-time positions.
The High Roller!




* At 550 feet, the 55-story High Roller wheel is taller than the London Eye (UK), the Star of Nanchung (China), and the Singapore Flyer (Singapore).
* In addition to its great height, the High Roller will offer a unique experience for its passengers on their journey from ticketing through an interactive wheel house, complete with a lounge, to the wheel ride which features unparalleled views of the Las Vegas Strip.
* The High Roller will feature 28 glass-enclosed, spherical cabins that will each hold 40 guests.
* Each cabin weighs approximately 22 tons (44,000 pounds) and includes 300 square feet of glass.
* The cabin windows are doubly curved and fabricated from 4 sheets of laminated glass.
* The cabins will also feature dynamic video and music shows that will fade away seamlessly to show the most impressive views of the Las Vegas valley.
* Fabrication of the wheel began in late 2011 and took place in several locations across the globe including China, Japan, France, Sweden, Italy, Netherlands, Germany, Colorado and Las Vegas.
* The High Roller will travel at one foot per second and take roughly 30 minutes to make one full revolution, and can take about 2,200 passengers in an hour.
* The wheel faces north and south (parallel to Las Vegas Boulevard).
* The wheel structure will boast 3.5 million pounds of steel and 112 cables. Each cable measures approximately 225 feet, for a combined total of 25,256 feet.
* Each cable has a breaking force equal to 550 tons (or the weight of approximately 185 Hummer H2s).
* World’s Great Wheels:
– High Roller: 550 feet; 28 cabins; 1,120-passenger capacity
– Singapore Flyer: 541 feet; 28 cabins; 784-passenger capacity
– London Eye: 443 feet; 32 cabins; 800-passenger capacity
While $23 billion in debt, the most of any U.S. hotel or casino company, Caesars Entertainment(CZR) wanted to expand its business in Las Vegas without dropping a bundle or adding to the glut of rooms in the city. So the owner of eight properties on the storied Strip, including Caesars Palace and Planet Hollywood Casino Resort, placed its limited expansion budget on an unlikely bet: a 550-foot Ferris wheel. The High Roller and the surrounding LINQ “party district” represent Las Vegas’s latest bid to reinvent itself for low-rolling tourists who’ve grown stingy at the blackjack tables. The $550 million project is transforming the neighborhood into a pedestrian-friendly dining, gambling, and shopping experience, anchored by an observation wheel. Despite being in one of the Strip’s prime locations, it’s a relatively low-stakes wager that reflects the reduced circumstances of gaming operators.

“This is the new model in Las Vegas,” says Brent Pirosch, a gambling consultant for commercial-property broker Newmark Grubb Knight Frank and a one-time Caesars adviser. “Ten or twenty years ago these projects would have been considered competition for the bread-and-butter gaming business.” Casino operators have good reason to look beyond the gaming tables: The average Las Vegas visitor spent $485 per trip at the slots and tables last year, down 30 percent from $652 in 2006, according to the local convention authority. The amount spent on food, shopping, and shows rose 1% to $457.

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